House Says Military Can Keep NASCAR Sponsorships
By Luis Martinez | ABC OTUS News
It was another NASCAR race to the finish, but it wasn't at the track. It was on Capitol Hill, where in these economically tough times some members of Congress didn't think it was a smart idea for the military to be spending millions on professional sports sponsorships as a recruiting tool.
The focal point of the debate was the $26.5 million the National Guard will spend this year to sponsor Dale Earnhardt Jr.'s car. The Guard argued it was money well-spent given how Earnhardt's popularity gets it more value and exposure for its brand beyond what it is paying for the contract.
Late Thursday night, in a close 216 to 202 vote, the House of Representatives struck down a bipartisan amendment that would have cut $72 million from next year's $608 billion defense spending bill slated for professional sports sponsorships used to help with military recruiting. The military services sponsor a wide range of professional sports, including bass fishing tournaments and the Ultimate Fighting Championship, but it was the National Guard's sponsorship of Earnhardt's car that drew all the attention.
Staff PowerandPlay.com
Posts
No comments:
Post a Comment